Monthly Archives: August 2013

An Excellent Web Design As A Powerful Internet Marketing Strategy

best-web-designThe most vital factor with websites and online business is the manner they are promoted. In internet marketing, web design plays an essential role. An effective web design has the power to attract users and keep them on the website for a long period of time. Internet marketing is considered as one of the most essential tools that can help in achieving business growth.

Internet marketing can be done in different strategies such as email marketing, blogging, article marketing and search engine optimization. Aside from these strategies, your web design plays a vital role in getting sales and profit. It is the first aspect of the business that creates an impression among the target market. As you should know, every individual who reaches your website is a potential customer. A viewer reaches your website because he or she is interested in your products or services. In this essence, it is necessary for you to take advantage of powerful strategies in order to turn your prospects into actual, paying customers.

The use of splash pages in a web design is not advisable. Splash pages are the first things that the viewers will see in your website. If these splash pages are not that good, the viewers are likely to leave your page. Internet marketing will only be an effective business tool when you are able to provide essential information to your target market. For this reason, it is essential for you to limit the content of your website. It is not necessary to publish a lot of banners and advertisements on your website. Only the vital information that your audience needs should be contained on your website.

JP Digital Tech is a website created by John Phanchalad that can help you develop your own website for you internet marketing venture. With the help of this online company, you will be able to have an excellent web design that can help you achieve business growth.

 

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/.

Why Top Marketing Automation Experts Choose Infusion soft

why-infusionsoft

Companies who rely on a lot of different marketing campaigns prefer to use Infusionsoft because it is a great and easy way to stay organized. Just a few of the tasks you can complete using this service include:

  • Event Marketing
  • Affiliate Marketing
  • Email Marketing
  • Selling Productions
  • Free Offers
  • Video Emails
  • Networking Follow-ups

Video Emails and Email Newsletters

Most companies are going to agree that the video emails and email newsletters is the area where this solution really shines. This is because this service allows you to make fantastic looking video emails and/or email newsletters without having to spend days or even weeks on them.

Event Marketing

Most experts agree that the event marketing campaigns is another area where this solution really shines. This is a service that will capture and organize signups as well as following up with them just to remind them of the event. Another cool thing about this marketing automation service is the fact that you can COPY your campaigns. This means that if you want to create a second campaign, but you want it to be similar to one you’ve already made you do not have to start over from scratch. This is a very useful feature for big business owners because every moment of their time is precious.

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/.

Why It’s Important To Keep Adding Fresh Content To Your Website

keep-adding-fresh-content

It is important to continue to keep your website loaded with fresh content so your viewers and more important the search engine does not write your website off as a dead being on the Internet. If you stop updating your website you run the risk of harming your search engine ranking. Not to mention the fact that who is really going to keep coming back to visit your website if it never offers them anything new?

More Content Means More Keywords

Every single time you publish new content or a new page to your blog or website you open up the door for the search engines to capture a new keyword to use to rank your website. This is why it is also important to make sure that your fresh content is unique. It is not going to benefit your website or blog to continue to talk about the same stuff all the time.

If you want to be a credible source for the information that your website or blog provides you have to continue to post fresh and exciting content.  The bottom line is that no one is going to continue to visit your website if it nerve offers any additional information. Eventually people will become bored with websites that are not kept fresh.

 

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/.

3 Great Internet Marketing Blogs To Read To Keep Up With Daily Internet Marketing News

internet-marketing-blog

Much like technology the ways of Internet marketing continues to grow and change. Fortunately, there are tons of Internet marketing blogs all over the Internet that do their part to keep their viewers up to date with the latest  and greatest Internet marketing news. However, with so many Internet marketing blogs out there you cannot possibly read all of them! So, which blogs are consider great Internet marketing blogs that you should be reading every day?

Econsultancy Digital Marketing Blog (http://econsultancy.com/us/blog)

Econsultancy Digital Marketing is a blog that focuses on providing their viewers with the latest information regarding digital marketing and ecommerce.

UnMarketing (http://www.unmarketing.com/)

UnMarketing is a blog that focuses on the keys effective Internet marketing. This blog was created by a man who feels that marketing should be more about building relationships.

WebProNews (http://www.webpronews.com/)

WebProNews is the perfect blog for individuals who want information and news about Internet marketing and social media as well as other things. This blog is known for providing breaking news about technology, social media, and Internet marketing.

Naturally, these are not the only good blogs that fall into the Internet marketing niche. However, they have made the top Internet marketing blogs lists on several different websites. If you are interested in learning more about the world of Internet marketing these blogs are a great place to start.

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/

The Conversion Test

conversion-test

Just yesterday I was talking to a client about a conversion test they had run on a new landing page and sales system they had set up.  They were ‘giving away’ their new book with a simple catch, the buyer had to pay for the postage and handling.

I’m sure you’ve seen the offer before, you can have my free widget, but you’ll have to pay $5.95 to have it shipped to your door.  It’s a great offer and has worked considerably well for a number of people in a variety of verticals.

As we got to talking about traffic on his ‘internal house list’ he disclosed that his conversion rate was around 20%.  A pretty solid conversion rate for a first shot at this kind of offer on a page put together pretty quickly.

The inevitable question that he asked though was what could he expect as he took the offer from his list to other lists.  He wanted to know if the conversion rate would stick.  I responded by saying in my experience the internal conversion rate you get on your house list is generally the highest you’ll ever get.

As your house list knows you, you’ve built up a relationship with them over time and they respond more actively to you then would a list that you have very little relationship with.  Now the amount of response difference can vary.  Sometimes it can be small and other times it can be dramatic.

As a rule of thumb I generally predict that the response rate can drop down by at least half, so if you’re experiencing an in-house list conversion of 20% then when you take the offer external then you could see around 10%.

So when you are modeling your conversion numbers and costs and profit you need to factor in this kind of drop to ensure that you are modeling correctly.

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/.

How To Use Twitter In A B2B Environment?

twitter-b2bTwitter started out just being a platform for individuals to share their daily activities within 140 characters. Over the past several years, the roles and uses of Twitter have grown and revolutionized. For one thing Twitter has become a powerful tool to use for business-to-business (B2B) communication. There are steps that most companies and business owners take to effective use it as a B2B environment

First of all, you need to navigate to twitter and register for an account (assuming you do not already have one). Sometimes it is a good idea to create a new account so you can create a username that is relevant to your business. Then, you need to take the time to learn how your customers and potential customers like to use Twitter. The easiest way to accomplish this is to follow 20 of your customers and observe their actions on Twitter. You want to figure out how they use the site to communicate with the people that they follow.

You need to slowly start sending short and sweet business relevant posts on your Twitter feed. One of the easiest ways to start doing this is to retweet relevant posts from someone that you are following. The next step is to market your Twitter feed. This is important because it does not know good to have the account if no one is looking at it. Lastly, you need to make sure that you engage professionally with all of your followers whenever possible.

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/.

Boost Your Business Website With An Effective Web Design

effective-webdesign

If you have an online business, it is imperative to have an attractive and appealing website that can help you grab the interest of your consumers. A reliable and effective web design will make your business website look more appealing to your consumers.

If you want to boost your online business, or you want to get a large number of audiences for your website, you have to learn the significance of web design. Also, it is more important to do internet marketing to help you obtain high yield on your business. Since there are millions of websites that you can identify these days, it is not really easy to become on top of the market. You have to know the different internet marketing strategies that will help you promote your business, products and services.

There are many great website designers that you can identify these days, and one of them is John Phanchalad. He started his very first technology company at a very young age and he also build one of the biggest automated web site developing companies during his early years in the business. He has also years of experience in website designing.

John Phanchalad has actually more than ten years of experience in implementing, developing and designing of websites to help all small and large business owners with their business. John Phanchalad also understands that most projects are being judged according to the company website that is why he makes sure all web designs are accurate and done meticulously.

He also has a professional team who are working together to help every small and large business owners with their website. They are all equipped with high quality materials and they are also using advanced technologies to deliver high quality services to their clients. If you want to boost your business and your website, get the best web design from the company now!

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/.

How Deep Should A Marketing Automation Funnel Be?

marketing-automation-funnelA successful marketing automation funnel should be three layers deep. The biggest mistake that most business owners and companies make is only making their funnel two layers deep. They focus on the visitors and the leads, but they forget all about adding a third layer for opportunities/benefits.

Your create the marketing automation funnel to use direct mail, email marketing, website landing pages, SEO, online advertisements, and social media platforms to drive traffic and generate leads. The third layer is about giving your customers a reason to return to your website a second time.

When it comes to a marketing automation funnel the other thing that you have to worry about is the possible holes in your funnel. Holes in the layer of your funnel for visitors can include having difficult navigation, having complicated call to actions, and having boring content. The holes in the leads layer of your funnel can include having a slow response time, not communicating very well, and having very simple personal messages. The holes in the benefits/opportunity layer of your funnel can include not having a clear understanding of what your customers want and taking a long time to make decisions.

As long as you make sure your marketing automation funnel is three layers deep and you prevent any leaks by not making any of the mistakes listed, you are sure to have a successful marketing automation system.

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/.

Why Implement Marketing Automation?

why-implement-marketing-automationMost business owners have a very limited marketing staff. In fact, a lot of business owners do not have any marketing staff.

Instead, they have a marketing position that is filled by someone who also does several other jobs for the business.

Naturally, these limitations and restraints make the time and money spent on the marketing campaign of a business very valuable. The end goal is for the individual in your marketing position to get you as many high quality leads as possible while putting in as little time as possible.

This also means that it is important for you to put a system in place to make sure that the leads acquired do not fall through any cracks.

Marketing automation is a system business owners need to implement into their business because it eliminates the risk of human error. It is also going to save your business time and money which any business owner would agree is extremely important.

The reason a marketing automation service saves you time and money is because it is automatically going to perform tasks that you would otherwise have to hire and pay an employee to do. Your marketing automation system is going to chase down leads and follow up on leads so your marketing staff does not have to.

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/

qoute

“The problem is never how to get new, innovative thoughts into your mind, but
how to get old ones out.”
Dee Hock, Founder of Visa

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/.