Online Marketing Myths You Should Ignore By John Phanchalad

There are myths in every industry. Within online marketing, believing in myths can cause you to lose a lot of money and a lot of effort. It’s also a good way to sully your reputation forever. Here are some of the key myths you should pay no attention to.

Search Engines are the most Important Tools

This was once true. Search engines were the key to getting seen. This isn’t the case now. Even Google acknowledges tools like Facebook play a bigger part in getting your website to rank high in the search engine rankings. Tailor your campaign towards both conventional SEO and other promotional platforms.

Traffic Numbers are Everything

Perhaps the most damaging myth of them all. Lots of traffic is pointless if they aren’t doing anything on your website. It’s good they’re browsing your site, but if there aren’t any conversions your site may as well be unknown. You have to work on content which leads to new customers.

DIY Works

90 per cent of people in a competitive category can’t build a website and manage it by themselves. You have to be willing to outsource some of the work and opt for a more managerial role. It will take too much time and effort otherwise.

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/.

Does Email Marketing Still Work By John Phanchalad

Email marketing is alive and well, but it’s dropped in its effectiveness over the years. In this blog we’re going to address why this has happened and what it means for email marketers. You might be surprised at some of the explanations.

More Choice

The emphasis has left email marketing. It isn’t because it’s suddenly become more unpopular. Today, there are more marketing options than ever before. At the height of email marketing it was the only proven method of getting new customers and reaching out to people.

Look at how many companies still have email newsletters today. It’s an integral part of self-promotion.

Spam Issues

We only feel like email marketing has disappeared because of the lack of spam we get these days. Email marketing has always been plagued by rampant spam. Spam filters have advanced to such an extent we barely see any emails talking about penis pills and health supplements.

Your email marketing campaign can still work if you want to start one. Your goal is to make sure it isn’t mistaken for spam. The biggest change in this form of promotion is the requirements. You have to write your messages in a way which doesn’t lead to your emails getting caught by the spam filters.

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/.

 

Online Affiliate Marketing By John Phanchalad

Internet affiliate marketing programs offer two ways for consumers to make money online, one, by selling products or services as an Internet affiliate and two, by signing up other people to join the same Internet affiliate program. If a consumer blogs about their favorite brand of ice cream, and then links that post back to the company for you the reader to visit and purchase the ice cream-they have earned a commission on that purchase. The affiliate will then reward the consumer, either in earnings or rewards, for that sale. There are hundreds of different companies to become affiliates with, from Amazon.com to Drugstore.com to online sports gears stores.

Online affiliate marketing programs are low maintenance selling systems since you do not have call or visit customers, there are no such things as looking for leads, no bugging friends or family, and since you don’t carry inventory you don’t have to worry about shipping and handling fees, product malfunctions or unhappy customers. Another bonus is you don’t have to be on the computer or phone to make your money. You do the posting and people will visit your site twenty-four hours a day, seven days a week-whether you are online or not.

While online affiliate marketing can be quite easy, there are some tips that you should know before starting an online affiliate marketing business. To be successful you will have to draw a lot of traffic to your website. Without a lot of traffic to your website, you will not be able to refer customers to you affiliate’s site. To make a decent amount of money you will have to have several customers buy the goods that you write about it and they must buy them from your affiliates through your link. Another thing to remember that is some companies have earnings thresholds that you must reach before you can be paid your commission, which is yet another reason to have large numbers of visitors to your website, as you could be waiting a long time to receive any kind of payment otherwise.

 

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/.

How to Write SEO For Your Internet Marketing Business By John Phanchalad

If you’re in the Internet marketing business you know how important SEO keywords are to your company. If you are looking to increase traffic to website and get more sales, attention and profit you’ll need to learn how to write effective SEO content.

1. Determine your primary keywords, and secondary keywords appropriate to your niche, industry or topic. The best guide for keyword usage is about two to five percent keywords dispersed throughout your article. The keywords should read naturally, and about every 100 words you write.

2. Find images that relate to your keyword or topic. Use the keyword in the photo description line. The image will provide an interesting graphic, and will also help bring people to your page when searching for that keyword image.

3. Link your own websites and others’ websites into your content. Too many links will make it difficult to read though, so only use natural links and make them relevant. Don’t put link in every sentence or even every paragraph.

4. Write in a conversational tone about your keyword and topic. The best length for content articles is between 500 and 700 words. Use paragraphs, sub heading descriptions and outlines as needed.

 

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/.

What is Social Media Marketing? By John Phanchalad

Social media marketing is the process of gaining traffic and increasing attention to your website by using social media sites. Social media sites are sites like Facebook, Twitter, Tumblr, Linked In and Google Plus. All social media sites provide a different service, and you’ll need to know which of the sites can benefit your business the most. If you merely need to post a short advertisement, tidbit or announcement-Twitter is probably sufficient. If you need to post a photo or an event, Facebook might be a better option for you. Most savvy Internet marketers use more than one social media site for marketing their products or services.

Social media is a way in which you can announce your launch, changes or even just write a blog about your niche. Many individuals use social media sites to search for products or services. Facebook is a popular way to advertise, and many Internet marketing experts have joined forces with them to produce a specified to user’s profiles. Imagine, if your niche is juicing for health, you will show up on fitness enthusiasts Facebook feeds, and you’d gain attention and traffic to your site quite easily. So, next time you’re looking for a creative marketing solution-look to social media to advertise, announce and increase traffic to your website.

 

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/.

Online Marketing Tips By John Phanchalad

As an online marketing business owner you’re looking to promote your business, to sell more products and increase your traffic. The web has many tools and strategies that can help you with these goals. Here are some tips to help you reach those goals.

• Make sure your web copy is SEO rich: search engine optimization, or SEO, is a marketing strategy used to increase web traffic and web awareness. Using SEO rich keywords can help to increase your rankings and visibility amongst the web.

• Use Alexa and Google Analytics: Using this to check your pages ranks will help you figure out where you measure up to other similar websites. Find out what terms may increase your web traffic even more.

• Use Search Engine Marketing: SEM is a tool that can help you market your business on the Internet. SEM involves compiling keywords, signing up for Google, Bing or Yahoo and bidding on these chosen keywords. When you write an advertisement, your add will appear next to these keywords you have bid on. This will help your business because customers can easily find you online with a quick search.

• Send an email newsletter: By creating a newsletter to send to customers you’ll be able to create a lasting relationship with them. Once a month is a good way to give information about your business, with a personal blog or stories about your website. If you promote natural cleaning products, you can write an article about how natural cleaning products are healthier than non-natural products.

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/.

Using Amazon Reviews to Help Sell Your Products By John Phanchalad

Amazon is the biggest online store in the world. It is a really good idea for you to consider selling your product through them. Another benefit of using Amazon is that you can receive feedback on your product as well. It is worth giving away free copies of your product or services so that you can get more reviews to encourage people to try your product. Here are some ways Amazon reviews can help sell your product:

1. A review can tell potential customers how useful your product or service can be to their life. They’ll learn where does it fit into my life? How easy is it to use? What will it do for me?
2. Even if there are negative things included in the review remember that everyone doesn’t have the same experiences. A bad review could result from someone using your product improperly. Future buyers will learn what things they shouldn’t do to keep their product working properly.
3. People like to read about other people’s experiences with a product before buying it themselves. Remember that even if some reviews are moderate at best, they can still help people decide is the product is right for them when no reviews might attribute to a lack of sales.

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/.

Purchasing Ads on Facebook By John Phanchalad

There are over 1 billion users on Facebook everyday so, if only a small fraction of those users see an ad for your product you could possibly reach millions of people.

One of the first things you should do before purchasing an ad on Facebook is research your target market. Figure out what age range is most likely to use your product, will men or women be using it more and what parts of the world will it appeal to most. When you purchase an ad you will need to give Facebook this type of information so that they can show your ad to someone who will really be interested in your product.

When you go to purchase a Facebook ad make sure you set a budget for your ad campaign. You program your ad to run a set amount of times a day and when the budget runs out your ad will be no longer shown. It’s more useful to use a budget limit, that way you don’t have to worry about going over your budget when purchasing ads.

Keep in mind that sale results are different for every business owner. The successfulness of your ad campaign also depends on how effective your ad is.

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/.

How to Use Online Deals to Sell Your Products By John Phanchalad

People who do a lot of online shopping tend to be bargain hunters. They’re always looking for the best deals on their favorite products. Selling your product online with amazing deals can really increase your clientele.

People love buy one get one free deals. If it’s a new product and they believe they’re getting one of your products for free, if they like the product, they will buy more of it on their next online shopping trip.

People love when a percentage of the original price is taken off the current cost. For example, a book lover will love buying a book at 50% off and they might even buy another book because the cost of the first one is so low. The online world is a sales haven and web users love to share their favorite deals with their friends. Having a simple 25% off sale can get your products seen by thousands of new customers.

Another great way to reward your customers is to give a something to them for free when they buy your product. For example, if you were selling a smoothie enhancer, you could giveaway 10 recipes that include your product in it.

Making your customers feel like they received a a great deal from your business will keep them coming back for more!

 

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/.

Having a Facebook Page for Your Business is a Must Have by John Phanchalad

Facebook is considered the king of social media. Over 1 billion people log in to their Facebook account every day. If even a small portion of these people are potential customers, you could have millions of potential customers!

Setting up a Facebook page is easy and can be done in just a few minutes. The hardest part of creating a Facebook page might be creating a complete and intriguing description of your company. People enjoy looking at the posts on your page, but if they’re interested in your products or services then they will most likely check the description of your page. Thousands or even millions of people will see your description so make sure it is a good one!

Thousands or millions of people will also see your posts through Facebook’s most useful feature: Sharing. Sharing posts is what makes Facebook the useful social media tool it is. So, if you create fun and interesting posts surrounding your business or product Facebook users will be more apt to share them.

Getting your product or service out to the world has never been easier; it just takes some time and a FB page!

 

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/.